---
title: "Measurement — AEO/GEO articles | Answerly Agency"
description: "How to measure AI citations, attribution, share-of-voice, citation half-life."
url: https://answerly.agency/blog/category/measurement/
lang: en
---

Category · 6 articles

# Measurement

How to measure AI citations, attribution, share-of-voice, citation half-life.

[← All articles](/blog)

-   [All](/blog)
-   [Urgency](/blog/category/urgency)
-   [AEO fundamentals](/blog/category/aeo-fundamentals)
-   [GEO tactics](/blog/category/geo-tactics)
-   [Schema](/blog/category/schema)
-   [llms.txt](/blog/category/llms-txt)
-   [Crypto & Fintech](/blog/category/crypto-fintech)
-   [SaaS](/blog/category/saas)
-   [Local services](/blog/category/local)
-   [Measurement](/blog/category/measurement)
-   [Frameworks](/blog/category/frameworks)

-   [Measurement
    
    ### Citation skew across LLMs — which domains each engine actually quotes
    
    ChatGPT, Perplexity, Gemini, Claude and Bing Copilot pull from different source pools. Reddit for Perplexity, established media for Gemini, long-form for Claude. We sampled 240 answers and mapped the bias. Plan accordingly.
    
    Viktoriia Chumak · 9 min · 2026-05-20](/blog/citation-skew-across-llms)

-   [Measurement
    
    ### The dollar value of an AI citation — an attribution model that survives a CFO conversation
    
    AI citations carry no UTM. Most traffic lands as direct or branded organic. So how do you put a dollar number on one citation when the CFO asks. Three methods, a worked example landing $850–$1,400 per B2B SaaS citation.
    
    Yevhen Chyzh · 10 min · 2026-05-20](/blog/dollar-value-ai-citation)

-   [Measurement
    
    ### AI search statistics 2026 — the numbers that matter for AEO/GEO
    
    A curated roundup of AI search statistics for 2026 — adoption, citation behaviour, AI Overview presence, platform split, and B2B numbers. Every figure framed honestly as a modelled estimate, not a fake citation.
    
    Dmytro Popryadukhin · 8 min · 2026-05-12](/blog/ai-search-statistics-2026)

-   [Measurement
    
    ### Citation half-life: how long an AI quote actually lasts in 2026
    
    We tracked 240 AI citations across 5 LLM platforms for 90 days. The median citation lasted 18 days. The 90th percentile lasted 4 months. Here is the full survival curve, the methodology, and the defenses that keep evergreen pages cited longer.
    
    Dmytro Popryadukhin · 9 min · 2026-05-08](/blog/citation-half-life)

-   [Measurement
    
    ### How to measure AI citations: tooling, baseline, weekly cadence
    
    Search Console will not tell you whether ChatGPT cited you. Here is the measurement stack we use on every engagement: Searchable Agent, Profound, Perplexity Pages tracking, plus the manual cross-check that catches what tools miss.
    
    Dmytro Popryadukhin · 8 min · 2026-04-24](/blog/measuring-ai-citations)

-   [Measurement
    
    ### How to attribute pipeline to AI search (without losing it to 'direct/none')
    
    AI-driven traffic shows up as direct/none if you do not instrument it. Here is the UTM strategy, server-side dedup, and the dashboard that proves AI citations are driving leads — not just impressions.
    
    Karina Fedorova · 6 min · 2026-04-11](/blog/ai-pipeline-attribution)